Startup Founder Advisor Match

For founder stock and liquidity events

Financial planning for startup founders before liquidity becomes real.

Founder wealth usually starts as paper value. A good advisor helps you plan the first liquidity, the remaining concentration, the family balance sheet, and the post-exit investment policy before a tender, acquisition, or IPO forces the issue.

Get matched with a founder advisor

Founder planning is not ordinary equity comp

IlliquidityMost value may be private and unsellable until a company-approved event.
ControlSales can affect signaling, board relationships, investors, and employees.
ConcentrationEven after a sale, the remaining founder stake can dominate net worth.
AftermathPost-exit investing, family governance, and privacy need a plan before cash arrives.

Useful starting points

Founder Stock Planning

How to map ownership, vesting, transfer limits, liquidity windows, and family goals.

Secondary Sale Planning

How to decide whether to sell, how much to sell, and what the proceeds must accomplish.

Founder Liquidity Checklist

The planning items to settle before a tender, acquisition, IPO, or founder share sale.

Get matched with a startup founder advisor

Best fit is usually founders with $1M+ estimated equity value or a potential liquidity event in the next 12 months.

Fee-only focus | Free match | No obligation

Startup Founder Advisor Match is a matching service. We connect founders with advisors who understand liquidity, concentration, and post-exit planning.